江苏快三走势图

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进口葡萄酒市场大数据分析:智利葡萄酒竞争力仍较强

时间:2019-01-17 14:49来源:jk026.com 作者:蓝菲酒业 点击:

  智利国家统计局(Odepa)的数据显示,受总体消费减少、阿根廷和欧洲葡萄酒供应增加的影响,智利瓶装、散装和起泡葡萄酒的出口量在2018年均出现了下滑。不过,虽然出口量有小幅的下滑(去年1月至11月间,智利共对外出口葡萄酒8.8亿升,和2017年同期相比下降了8.8%),但同期智利葡萄酒的出口额实际上有所上升,同比增长了0.5%。

  ERZAIZHONGGUOSHICHANG,ZHILIPUTAOJIUZEWEICHIZENGZHANGTAISHI,DANZENGZHANGSUDUXIANGBIQIANJINIANYOUSUOFANGHUAN。ZHONGGUOSHICHANGDEZENGZHANGYOULIYUDIXIAOZHILIPUTAOJIUZAIQITASHICHANGXIAHUADEXIAOLIANG,BUGUOMUQIANZHONGGUOSHICHANGJINGZHENGJILIE,ZHILIPUTAOJIUDEJINGZHENGDUISHOUYEZAIGAOSUZENGZHANG──LIRU,JINNIANKAISHIZAIZHONGGUOSHIXIANLINGGUANSHUIDEAODALIYAPUTAOJIU,ZAI2017-2018NIANJIANCHUKOUDAOZHONGGUODECHUKOUEDAZHANG66%,ZENGSUYUANYUANCHAOGUOQITAZAIZHONGGUOSHICHANGDEZHUYAOJINKOUJIULAIYUANGUO。

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  ZHILIPUTAOJIUSOUSUOZHANBIZHUNIANXIAJIANG

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2015至2018年智利葡萄酒在“酒咔嚓”葡萄酒搜索平台搜索占比变化


 

江苏快三走势图   SHIJISHANG,PAIMINGQIANLIEDEJINKOUPUTAOJIULAIYUANGUOZHONG,CHULEAODALIYAYIZHIDUXIUZHIWAI,QIYUGUOJIADESOUSUOZHANBIJUNYOUBUTONGCHENGDUDEXIAJIANG,XIANSHICHUZHONGGUOPUTAOJIUXIAOFEIZHEKOUWEIBUDUANDUOYUANHUADEBIANHUAQUSHI。

智利葡萄酒在“酒咔嚓”合作平台百度和京东上的搜索量占比


 

江苏快三走势图   ERZAIJIUKACAHEZUOPINGTAIBAIDUHEJINGDONG,ZHILIPUTAOJIUDESOUSUOZHANBIWEICHIZAI8.6%~8.7%ZUOYOU,SUIRANZHANBIBUSUANHENGAO,DANYUYIDALI(~5.7%)XIANGBIZEMINGXIANGENGGAO,HOUZHEZAIZHENGGEJIUKACAPINGTAISHANGDESOUSUOZHANBIPAIMINGDISAN,ZAIZHILIQIANMIAN。HUANJUHUASHUO,ZAIDAZHONGSOUSUOPINGTAIHEDIANSHANGPINGTAISHANG,XIANGBIQILVEXIAN“XIAOZHONG”DEYIDALIPUTAOJIU,ZHILIPUTAOJIUZEGENGJIASHOUDAOPUTONGPUTAOJIUXIAOFEIZHEDEGUANZHU。

“酒咔嚓”平台产区搜索占比分布


 

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江苏快三走势图   DIANSHANGPINGTAI:GAODUANPINPAIQUEFAHAOZHAOLI

江苏快三走势图   ZAITIANMAOHEJINGDONGLIANGDADIANSHANGPINGTAISHANG,ZHILIPUTAOJIUDEJIUKUANSHULIANGZHANBIJUNWEI8.4%,FEICHANGYIZHI;CIWAI,LIANGDAPINGTAIBUTONGJIAWEIDEZHILIPUTAOJIUFENBUYEXIANGDUIJIEJIN──DIDUANZHILIJIUDEZHANBILVEDI,ERZHONGGAODUANDEJIUKUANSHULIANGBIQIYIDALIDENGJINGZHENGDUISHOULAISHUOZEMINGXIANZHANBIGENGGAO。

智利葡萄酒酒款数量电商占比


 

智利葡萄酒各价位酒款数量电商占比:


 

江苏快三走势图   PUTAOJIUDIANSHANGCONGYERENYUANYANGXIAOJIERENWEI,ZHILIPUTAOJIUZAIZHONGGUOSHICHANGDEDIDUANCHANPINHEPINPAIXIANGDUIQIANQUE,100YUANYIXIADEPINPAIJIUKUANCHULEGANLUYIWAIKEGONGXUANZEDECHANPINBINGBUDUO。TONGSHI,ZHILIPUTAOJIUZAIZHONGGUOSHICHANGSHANGDEHUODONGHEPUGUANGYEXIANGDUIBUZU,ZHEIYESHIDEZHILIPUTAOJIUJINNIANLAIZAIZHONGGUOSHICHANGLIUXINGDUYOUSUOXIAJIANG。

智利葡萄酒各价位酒款销量电商占比


 

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各价位智利葡萄在京东平台搜索占比


 

江苏快三走势图   XIANGGUANRENSHIRENWEI,ZHILIPUTAOJIU“BIQIFAGUOJIU,PINPAIQUESHISHIDUANBAN,ZHEIXUYAOSHIJIAN。DANYIHUOLINGHUNWEIDAIBIAODEPINPAI,YIJINGYOUGENGDUOQUANWAIDERENZHIDAOLE。ZHILIYIJINGYOUYUELAIYUEDUODEGAOZHILIANGHEGAOJIAGEDEJIULE。SOUSUOGAOJIAGEDEZHILIJIU,YEZHENGMINGLEZHEIGEFANGXIANGHEQUSHI。”

江苏快三走势图   TONGSHIHAIBIAOSHIZHILIPUTAOJIUZAI2019NIANRENGRANHUIWEICHIWENBUFAZHANDETAISHI,“ZHIYAOMEIYUANHUILVWENDING,JUEDABUFENJIU,YEBUHUIZHANGJIA。”CIWAI,TARENWEI“ZHILIJIUZHIWENDING,XIAOLIANGHELIRUNKEJIAN,ZHOUZHUANKUAI,JINGYINGHEXIAOSHOUFENGXIANBUDA,QIEDASHANGYUNJI,BAOZHUANGXIANJIN,CAOZUOLINGHUO……ZHILIJIUSHENGYI,CAOZUONANDUBUDA。”

江苏快三走势图   ZONGTIERYAN,ZHILIPUTAOJIUZAIZHONGGUOSHICHANGDESHUJUXIANDEYOUXIE“PINGDAN”,DANYENEIRENSHIYIRANDUIQIZAIZHONGGUOSHICHANGDEFAZHANBAOYOUXINXIN;YUGAOGEMENGJINDEAODALIYAPUTAOJIUXIANGBI,ZHILIPUTAOJIUZAIZHONGGUODEFAZHANXIANDEGENGJIAPINGWEN,ZAIZHUBUQUXIANGLIXING、CHENGSHUDEZHONGGUOPUTAOJIUSHICHANG,YIGAOXINGJIABI、JIANDANYIYINERZHUCHENGDEZHILIPUTAOJIURENGRANBAOCHIHENQIANGDEJINGZHENGLI。

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